CFMOTO

For the first time in UK ATV history, Honda has been knocked off the top spot.

According to official registration data published by the Agricultural Engineers Association (AEA), covering August 2023 to September 2024, CFMOTO is now the best- selling ATV and UTV brand in the country.

This is massive news, not just for us, but for every farmer, gamekeeper, landowner and rider who believed in CFMOTO and chose one of our machines to power their work and adventures.

For decades, Honda has been number one in the UK ATV market. But in the past year, things have changed. More people than ever are choosing CFMOTO, and it is because we build machines that work as hard as they do.

The range is built for real life in the field, whether that is tending livestock, managing land or exploring the outdoors.

“This is a landmark moment for us,” says Harry Hinkley, Director of Quadzilla Ltd (the UK & Ireland distributor of CFMOTO), “To see CFMOTO overtake Honda and become the number one choice shows how far we have come in a short space of time. We could not have done it without our dealers, our customers and everyone who put their trust in us. This is just the beginning.”

And what is next? Plenty. We have more exciting news and new models coming, plus a major celebration and demo event planned for next year. Keep an eye out for more details soon.

For now, we are celebrating this huge milestone. Because history has officially been rewritten…

CFMOTO is the UK’s number one best-selling ATV and UTV brand!!!